Our Services
Virtual CMO Services
Building and managing a sustainable B2B marketing ecosystem
B2B Lead Generation
Strategizing and executing top of the funnel lead generation campaigns
Linkedin Marketing
Paid and unpaid demand generation campaign setup and execution
ABM
Account Based Marketing (ABM) campaigns to engage key customers
B2B Content Marketing
Developing strategic repurposable marketing assets for lead generation
Email Marketing
Improving customer engagement through optimized email campaigns
Part-time Virtual CMO
- Suitable for – Companies who want to build their marketing ecosystem from scratch and run it for maximum performance
- Focus Areas – Brand awareness, lead generation, lead nurturing, thought leadership driven content marketing
- Activities – Strategy & ongoing administration for content marketing, SEO, email marketing, PR, Linkedin and Google Ad campaigns, online events/webinars, recruiting internal marketing team/external vendors
- 30-40 hours per month
- Requires internal/external core execution team
B2B Lead Generation
- Suitable for – Companies who want to prioritize lead generation to support sales operations
- Focus Areas – Top of the funnel lead generation through Linkedin, Email Marketing, Events, and relevant B2B marketing channels
- Activities – Strategy and execution for campaigns covering brand awareness, website visits, lead generation, and remarketing
- 15-20 hours per month limited to 10 campaigns per month
- Requires internal/external design and content development team for whitepapers, ebooks, case studies, and other marketing collaterals
Linkedin Marketing
- Suitable for – Companies who want to leverage on Linkedin to improve brand awareness and generate leads
- Focus Areas – Brand awareness and top of the funnel lead generation through Linkedin organic and ads platform
- Activities – Strategy and execution for campaigns covering brand awareness, website visits, lead generation, and remarketing
- 5-10 hours per month limited to 5 campaigns per month
- Requires internal/external design and content development team for whitepapers, ebooks, case studies, and other marketing collaterals
ABM
- Suitable for – Companies who want to increase engagement with key stakeholders in a targeted set of enterprise accounts
- Focus Areas – Sales & marketing alignment, improving customer engagement across the sales cycle, content marketing
- Activities – Strategy and execution for personalized campaigns on Linkedin and programmatic ad platforms through ABM platforms
- 15-20 hours per month limited to 5 campaigns per month
- Requires internal/external design and content development team for whitepapers, ebooks, case studies, and other marketing collaterals
B2B Content Marketing
- Suitable for – Companies who want to create strategic and repurposable marketing assets
- Focus Areas – Brand awareness, lead generation, lead nurturing
- Activities – Strategy & execution for creating assets like whitepapers, case studies, research reports, ebooks, and more.
- 20-30 hours per month limited to 8-10 marketing collaterals
- Requires internal/external design and content development team as well as staff for research and coordination with stakeholders
Email Marketing
- Suitable for – Companies who want to optimize their email marketing campaigns for maximum results
- Focus Areas – Brand awareness, lead generation, lead nurturing
- Activities – Set up, content strategy, campaign execution
- 5-10 hours per month limited to 5 campaigns per month
- Requires internal/external design and content development team for marketing collaterals and email content