Balancing Sales and Marketing Priorities: The Importance of Buyer Journey Content
If you are a B2B marketer, it’s no secret that sales and marketing have different priorities when it comes to content creation, […]
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Don’t Blame the Format: Why B2B Event Success Relies on Content
Physical vs Virtual Events? Always a dilemma faced by B2B Marketers. However, the challenge is not the event format…but lack of focus […]
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10 steps to rank your B2B website as a “Featured Snippet” and get 10X relevant web traffic at zero cost
Ranking on relevant keywords in Google SERPs is the holy grail for most B2B businesses. But most of them struggle to achieve the […]
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5 things B2B SaaS companies can learn from UiPath about building engaging explainer videos
UiPath need’s no introduction in the world of automation. Its the biggest company in this domain and one can learn a lot […]
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Should you invest in SEO for your B2B business?
If you are in a B2B business, SEO can be tricky. B2B businesses are usually characterized by low search volumes, more so […]
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5 content marketing hacks from Netcore
Netcore, one of the biggest companies in the marketing technology space in India, has never failed to capture my attention with their […]
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